What is Latino Hair Treatment™?
... a revolutionary process that repairs damaged hair to leave it soft, shiny and frizz free for up to 4 months.
The Latino Hair Treatment provides beautiful straight hair ... silky, smooth and easy to manage. It is the perfect solution to restore condition and shine to coloured, permed or chemically treated hair. It doesn’t damage hair; it slowly reverts to its original form.
What are the key ingredients?
Keratin is a type of protein high in Sulfur and the amino acid cystine, making it tough, elastic and insoluble. These qualities are fundamental to the strong structural role keratin often plays in nature.
It is a major component of horns, hooves and wool. In fact, keratin is the main protective substance in our hair, skin and nails.
Benefit for hair use?
| It is: |
Natural - It does NOT use strong chemicals to open and close the hair cuticle in an effort to straighten it. Keratin is a natural substance which comprises approximately 88% of your hair.
Healthy - It penetrates the hair repairing internal damage and coats the hair preventing further damage. The results are SOFT, SHINY, STRAIGHT hair.
When it comes to keratin, tough is good. Its strong protective qualities improve the hair both inside and out. Our unique biopolymer ingredient is virtually a “liquid form of hair” that gently blends with the hair on your head. It brings to hair what it was lacking to begin with and what it has lost over the years. |
Is the hair dull, dry and damaged? Is it curly, wavy, frizzy, overly voluminous or unmanageable? Application of our Latino treatment puts an end to all that.
The smaller keratin molecules penetrate the hair cortex improving and repairing the quality of the hair from the inside. The added strength, elasticity and moisture results in the smooth, soft, shiny and straightened affect.
The larger molecules coat the hair cuticle and take the environmental insults such as UV rays, smog, and smoke for your hair on the outside. Further damage to the hair shaft is prevented.
The chemical does not affect the internal construct of your hair. It only works on the cuticle and does not get into the cortex, thereby enabling great action by the keratin.
